As Managing Director of GroupM Search – Asia Pacific, Rosemary Lising is responsible for operations, business development, business integration and training development across the Asia Pacific region.
Ms. Lising has been a leading search marketing expert since the early days of the industry. She has more than 18 years of experience in the media and marketing industry, 10 of which have been focused specifically on search marketing & digital marketing.
Prior to joining GroupM, Rosemary headed up the Search Marketing & Online Media division for Blue Interactive Marketing where she developed the division and the practice. On the search front, she secured and developed global and Asia-wide search programs for Hewlett Packard, eBay, Lufthansa, BEA and Polycom. From 1999–2002, Ms. Lising was General Manager for the DoubleClick operations in South East Asia and is credited with launching the Singapore office and satellite operations in South East Asia. From 1991 to 1998, Rosemary was involved in strategic media planning for firms including Foote, Cone & Belding, Zenith Media and Ogilvy & Mather.
